Can men do these programs?

These exercises work very well for men!

The moves and the principles are the same for men as they are for women. Both sexes can follow the instructions to determine the weight that's right for them -- they should be able to lift the weight just eight times in good form before the muscle gets fatigued and needs to rest.

Most men can start with slightly heavier weights than women use, and they end up lifting more weight than women of the same age are able to lift.  Strong Women, Strong Bones and Strong Women Stay Young (revised edition) both include a chapter specifically for men.

Many readers report that their husbands start strength training with them - it's a great activity for couples!